The Website and mobile applications are parts of an online platform to help users launch businesses providing family, homecare or other services, and connect with customers for such services. In order to make operate the Platform and to provide our Services, we use information we collect to:
- Help you find the most relevant information for your situation by customizing our Platform/Services to optimize your experience;
- Keep you connected with the Company across the Internet and update you with related Company news and information, if you allow us to do so;
- Put you in touch with the right people and address your questions, and
- To optimize the information we share with other parties to help us provide the Services to you.
- What personally identifiable information does the Company collect?
- How does the Company use personally identifiable information?
- With whom may the Company share personally identifiable information?
- What choices are available to users regarding collection, use and distribution of personally identifiable information?
- What types of security procedures are in place to protect the loss, misuse or alteration of personally identifiable information under the Company’s control?
- How can users correct any inaccuracies in their personally identifiable information maintained by the Company?
The Company may share personally identifiable information about our customers with those within our team that have custodial responsibilities for customer data and with third-parties with whom we contract to help us provide Services. Those within our team that have custodial responsibilities for customer data are limited to only the access that is required for the proper maintenance and care of customer data. Those third parties that we share information may, at their discretion, provide you with the ability to opt-out from communications with them.
Any intentional misuse of customer data by a team member will result in sanctions, up to and including termination of employment. Misuse includes sharing data with anyone outside our company, unnecessary or inappropriate access to or replication of data, and inappropriate deletion or manipulation of data.
To Whom Does This Policy Apply?
Users: “Users” are everyone who uses our Platform or Services.
What Information Do We Collect, Where Do We Get It, How Is It Used?
We Collect Some Information From All Visitors to Our Website:
Like many online services, we use technologies like session and persistent cookies, web beacons (tiny image files on web pages that communicate information about the page viewer to the beacon owner), log data, and third-party analytics services to collect and analyze information about all users of our Platform or Services. This may include things like users’ search preferences, interaction with ads on our Platform, and location.
Our servers automatically record information (“Log Data”) created by your use of the Website or Services. Log Data may include information such as your IP address, browser type, operating system, the referring web page, pages visited, location, your mobile carrier, device, search terms, and cookie information. We receive Log Data when you interact with our Services, for example, when you visit our Platforms, sign into our Services, or interact with our email notifications. We use Log Data to provide our Services and to measure, customize, and improve them collect and use in the aggregate.
Cookies are small data files that we transfer to your computer. We use “session” cookies to keep you logged in while you use our Services, to better understand how you interact with our Services, and to monitor aggregate usage and web traffic information on our Services. We use “persistent” cookies to recognize you each time you return to our Services. We use this persistent cookie to remember your preferences and, if you create an account, to make your user experience consistent after you register.
We store personally identifiable information that we collect, and log files to create a profile of our users. User profiles help us tailor visits to our Platform and to direct pertinent, approved marketing promotions.
User Payment Information
When users purchase services on the Platform, they may provide payment information (such as payment card number and expiration date). This information is used for one-time and recurring billing purposes according to the type of product ordered and the terms pertaining thereto, and to fulfill users' orders. If we have trouble processing an order, personal information is used to contact the user. Payment card information is sent in encrypted format, as more fully detailed below (see “Security” below) and is used only to send to our payment card processor, for the purposes of collecting payment for Services rendered or to be rendered. We never make this information visible to anyone other than our payment card processor and never communicate it over a non-encrypted connection. The full payment card number is never seen by anyone inside our company, once entered and submitted, except by the payment card processor for the purposes of authorizing, clearing and reversing charges to your payment card.
When users create an account as a service provider on Pepperlane, we will request that they validate they are "not a robot" by completing a Google reCAPTCHA challenge.
First, the reCAPTCHA algorithm will check to see if there’s a Google cookie placed on the computer being used.
Then, an additional reCAPTCHA-specific cookie will be added to the user’s browser, and a complete snapshot of the user’s browser window at that moment in time will be captured, pixel by pixel.
Some of the browser and user information collected at this time includes:
- All cookies placed by Google over the last 6 months,
- How many mouse clicks the user has made on that screen (or touches if on a touch device),
- The CSS information for that page,
- The date,
- The language the user's browser is set to,
- Any plug-ins the user has installed on the browser, and
How We Share Your Information
Personally Identifiable Information: We will only share your personally identifiable information according to this Policy’s terms.
Non-Personally Identifiable Information: In order to provide and improve our Services and to share relevant ads with you, we use and disclose to our advertising and analytics partners non-personally identifiable information that we collect, including cookie data, some log data, and mobile data.
User-Generated Content: If you use our user-generated content services, like posting a question, answer or blog on this Platform, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these forums or anywhere on the Platform.
We may post user content, including testimonials and reviews, on our Website. Some of it may contain personally identifiable information. Protecting Ourselves and Our Users: We may release personal information when we believe that doing so is appropriate to comply with a legitimate law, regulation, or legal request; to enforce or apply our policies; to initiate, render, bill, and collect for amounts owed to us; to protect our rights or property; to protect the safety of our users; to address fraud, security, or technical issues; or if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay.
If you provide to us (directly or indirectly, and by any means) any comments, feedback, suggestions, ideas, or other submissions related to our products or the Services (collectively "Feedback"), the Feedback will be the sole property of the Company. We will be entitled to use, reproduce, disclose, publish, distribute, and otherwise exploit in any manner, all Feedback, without restriction and without compensating you in any way. We are and shall be under no obligation to maintain any Feedback in confidence, or to respond to any Feedback.
Our operational procedures to provide data security and privacy including the following:
- Limiting the number of people within our firm and business partner relationships that have access to detailed information about our customers and members. Those who are granted access to perform their work responsibilities are trained on and agree to this policy.
- We review our business partners, such as developers, data and application hosting providers, payment card processors, and application distributors and their data security and policies to ensure that they that align with our positions on data security and privacy.
- Internal procedures and practices are followed to protect our customer’s data, such as data encryption, complex password definition (with periodic revision and controlled access), and in some cases dual authentication requirements prior to data access.
- Written agreements (physical or electronic signature) will be secured from customers and sponsor companies before information about that customer is shared within our system.
- We reserve the right to market directly to members of our user community.
When you send email or other communications to the Company, we may retain those communications in order to process your inquiries, respond to your requests and improve our Services. When you send and receive SMS messages to or from our Platform that provides SMS functionality, we may collect and maintain information associated with those messages, such as the phone number, the wireless carrier associated with the phone number, the content of the message, and the date and time of the transaction. We may use your email address to communicate with you about services you offer or receive, or other business purposes.
From time-to-time our Platform may request information from users via surveys. Participation in these surveys is completely voluntary and the user therefore has a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as zip code). Survey information will be used for purposes of monitoring or improving the use and satisfaction of the Platform and/or the Services and may be shared with the same types of service providers described in the Summary above.
Supplementation of Information
In order for the Platform to properly function, it is necessary for us to supplement personally identifiable information we collect with information from certain third party sources, including Google Analytics and our payment card processor. We have implemented the following Google Analytics Advertising Features: Remarketing with Google Analytics, Google Display Network Impression Reporting, Google Analytics Demographics and Interest Reporting, Integrated services that require Google Analytics to collect data via advertising cookies and identifiers. You can opt-out of the Google Analytics Advertising Features you use, including through Ads Settings, Ad Settings for mobile apps, or other available means. You may wish to consider Google Analytics' currently available opt-outs for the web, which can be found at https://tools.google.com/dlpage/gaoptout/. We may use third party services to process our users' payment card transactions.
Additional Information Use
In addition to the above, we may use personally identifiable information we collect from you and your computer to:
- Provide, maintain, protect, and improve our Services (including advertising services) and develop new services; and
- Protect the rights or property of the Company or our users.
What Information Do We Disclose?
Aggregate Information (non-personally identifying)
We share aggregated demographic and security vulnerability information with our users, partners and advertisers. This is not linked to any personally identifiable information.
Information Sharing and Disclosure
We may share personally identifiable information from your profile with third parties, including but not limited to the following:
- Such information is shared following receipt of a specific request and/or permission from users;
- Such information is shared with affiliated companies and/or potential investors (in any form of business transaction, including purchase or merger) pursuant to an agreement which contains reasonable confidentiality arrangements;
- Such information is shared with contractors who work with us (in order to facilitate our business) pursuant to an agreement which contains reasonably confidentiality arrangements;
- Such information is shared in order to comply with or in accordance with any applicable law and/or court orders and/or in order to prevent suspected illegal acts, frauds, situations involving potential threats to the safety of any person, or as otherwise required by law;
- Such information is shared in order to help the Company defend against claims and/or establish or exercise any legal right that the Company may have;
The Company’s Emails: You can control whether you receive the Company’s emails by following the instructions at the end of each email we send.
Our Platform may contain links to other websites or mobile applications. When you click on one of these links, you are navigating to another website. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our Platform and to read the privacy statements of each and every website that collects personally identifiable information. We do not accept liability for misuse of any information by any website controller to which we may link. We also do not have any responsibility of liability for the content on websites that use the Company Search functionality.
Information about our users and our Platform is a business asset of the Company. Consequently, information about our users, including personal information, might be among the assets transferred or disclosed as part of any merger or acquisition, creation of a separate business to provide the Platform (or an element thereof), our Services or fulfill products, sale or pledge of company assets as well as in the event of an insolvency, bankruptcy or receivership in which personal information would be transferred as one of the business assets of the company. You will be notified via email and/or a prominent notice on our Website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
It is often necessary to send out a strictly Services-related announcement. For instance, if our website is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account. However, these communications are not promotional in nature.
Customer Services Communications
We communicate with users on a regular basis via email to provide requested Services, offers, or information. In regards to issues relating to their account, we reply via email or phone.
The Company takes reasonable measures in order to safeguard users' personally identifiable information.
Payment information (such as payment card number) and information about the security vulnerability of users' website is protected, by using Secure Sockets Layer (SSL) software, which encrypts the aforementioned information when viewed online.
While on a secured page, such as our order form, the lock icon on the bottom of web browsers such as Firefox, Safari and Chrome becomes locked, as opposed to un-locked, or open, when users are just surfing.
In addition, we limit access to personally identifiable information to employees who we believe reasonably need to receive such information to provide our Services or in order to do their jobs and take other precautions we deem reasonable to protect the security of users' personally identifiable information.
However, users should be aware that we cannot fully guarantee the security of their personally identifiable information. As in many computer systems, internet applications and software programs, unauthorized use, failure of hardware or software, etc. may be injuriousness to the confidentiality of users' personally identifiable information.
If users have any questions about security, please contact us at firstname.lastname@example.org.
Correcting/Updating/Deleting/Deactivating Personal Information
If a user's personally identifiable information changes, or if a user no longer desires our Services, we provide a way to correct, update or delete/deactivate users' personally identifiable information. This can usually be done at the Registered User account settings page or by emailing our Customer Support through email@example.com.
When a request for user deletion is received, we will make all reasonable efforts to purge said data from our systems. However, due to the nature of our service, some information may not be fully removed due to backups or archived copies. Nor can information that has already been shared be retrieved/destroyed.
International Site Visitors
Use of Anonymous Information
We may use Anonymous Information (as defined below), or disclose it to third party service providers, to provide and improve the Platform and our Services. We may also disclose Anonymous Information (with or without compensation) to third parties, including advertisers and partners, for purposes including, but not limited to, targeting advertisements. "Anonymous Information" means information which does not enable identification of an individual user, such as aggregated information about use of the Platform.
California Online Privacy Protection Act Notice
On September 27, 2013, California enacted A.B. 370, amending the California Online Privacy Protection Act to require website operators like us to disclose how we respond to "Do Not Track Signals"; and whether third parties collect personally identifiable information about users when they visit us.
We may track users over time and across third party websites to provide targeted advertising. In addition, some third party sites also track of your browsing activities when they serve you content, which enables them to tailor what they present to you. If you are visiting such sites, you may to set the Do Not Track Signal on your browser so that third parties (particularly advertisers) know you do not want to be tracked. California Civil Code Section 1798.83 permits our customers who are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to firstname.lastname@example.org. Please note that we are only required to respond to one request per customer each year.
Effective Date of Policy: September 10, 2018